Customer Retention Platform


TADA is an end-to-end Customer Retention Platform (CRP), whose mission is to improve business sustainability by enabling businesses to retain customers better using solutions such as Digital Membership, Subscription, Referral & Digital rewards. TADA’s mission is part of its vision to be the most impactful CRP in the region. TADA helps businesses move from transactions to relationships, from customers to advocates. Through a proper customer retention program, TADA enables clients to collect, manage, analyze, and leverage customer behavior data from various online and offline channels to maximize customer lifetime value.


Antonius Taufan


With digital business initiatives playing a fundamental role, we take a fresh and unique approach in developing customer-driven solutions to winning loyal, long-term customers; and we are thrilled to be collaborating side by side with TMI alongside the journey.

- Antonius Taufan

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